2006 Natural Products Expo. Anaheim, California
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Natural Product Expo West breaks attendance and exhibit records in Anaheim California. Record-setting crowds visited more than 3,000 exhibits at this year’s wall-to-wall industry event. The nation’s largest natural, organic and healthy products trade show, held March 24-26, exceeded past attendance records and provided a forecast of the top healthy food and lifestyle products for an audience of retail buyers, wholesalers/distributors/brokers/importers/exporters, manufacturers/suppliers/business services, media and industry members.
Natural Product Expo West, already one of the top 100 largest trade shows in the U.S., according to Tradeshow Week had more than 43,000 industry attendees learn about the newest products for health-seeking consumers. NPEW drew buyers form diverse retian sectors (grocery, foodservice/institutional dining, spa, pharmacy and more) looking for the hottest-selling healthy products. Some of the top retailer grocers attending the Expo included Whole Foods, Wild Oats, Costco, Gelson, Bristol Farms, and Kroger.
Twelve companies in the Hawaii pavilion included:
Alembic International – Organic ginger root, noni juice sampling
Big Island Processing – Noni juice sampling
Deep Sea Water Int’l – Sampling of their Kona Deep (desalinated ocean water) bottled water
Hawaii Taro Company – Taro burger sampling
Hawaiian Natural Tea – Organic team sampling
Kamauoha Farms – Noni juice
Kona Blue Water Farms – Kona kampachi sampling cooked and fresh
Kona Coffee Council – Kona coffee sampling
Koyo USA Corporation – Desalinated deep sea water sampling
Liko Lehua Products – Gourmet fruit spreads & sauces sampling
Maui Excellent – Therapeutic bodycare & massage products samples
Volcano Island Honey – Honey & drink sampling
Results:
• Anticipated sales for next 12 months are estimated at $5 million
• Leveraged $48,000 in private sector support for event.
